Category: Business

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23 Reasons to Mourn Dublin Dr Pepper

Dublin Dr Pepper is a Texas staple. Ever since soda manufacturers switched from cane sugar to high fructose corn syrup, the Dublin bottling plant has made a name selling soda with Imperial Sugar. Unfortunately,...

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Workplace Adventures: Mistakes and TPS Reports

There’s a telling scene in the movie Office Space, where the boss chews Peter Gibbons out for not put the proper coversheet on his TPS report. A moment later, a second boss comes along...

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Workplace Adventures: Canned Music

My least favorite thing about working retail was the canned music. At the first store I worked at, they played the same music every two hours. Every two hours. The same thing on a...

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5 Things Nobody Cares About

When it comes to marketing, sales and advertising, there is but one cardinal rule: nobody cares about you. It’s harsh, but it’s true. And yet, so many people forget it. If you’re working somewhere...

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Workplace Adventures: Overnight Shift

I got to the store and clocked in. Then I checked the bulletin board. There was a new schedule posted. It looked pretty normal, except for Saturday. That night, I was scheduled to work...

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Workplace Adventures: Oprah’s Book Club

For 15 years, Oprah Winfrey ran a “book club” on her show, where she promoted several books a year. In addition, she often had authors on her show promoting other books. Working at a...

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Candy from Strangers

We had problems in the Academic Assembly. Many problems, in fact. It was student government, after all. We were there to solve problems. But we couldn’t seem to solve our biggest problem of all:...

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Rebranding Failures

You don’t own your brand. This is something that a lot of companies forget. You see, branding is meant to appeal to people on a primeval level. Modern corporations use brands and logos the...

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R.I.P. Borders Books & Music

I went to Borders the other day, during their closing sale. It was in such a sorry state that I couldn’t stay long. The store was technically still in business, but it was a...

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The Fraternity of Starbucks

Despite the worst economy in years, Starbucks is thriving. You would think that a company (in)famous for its five dollar coffee would be the first to roll over in the recession, but the company...