Ode to the Start Menu

Super Mario Bros Start MenuMicrosoft has had many failures over the years, but they’ve also had a hell of a lot of successes. One of their biggest innovations has been the Start Menu. Anyone who’s used a PC in the last 20 years is probably familiar with the concept. It is one of the biggest things that separates Windows from Mac OS. It’s been so successful, in fact, that even Microsoft has been unable to kill it. Let’s take a look at the Start Menu’s origins, as well as its future.

Origins of the Start Menu

Microsoft Windows owes a lot to Apple and Xerox. Much of the conventions of the Desktop GUI go back to the Macintosh, Lisa and Xerox Star. (The Apple Menu in Mac OS versions 7 to 9 came close, but the Apple Menu has never been as multifunctional as its Windows equivalent.) As far as I can tell, the Start Menu is a Microsoft innovation. The first three versions of Windows didn’t have it at all, and early builds of Windows 95 had a little toolbar in the corner with three different buttons. Only in the later betas did Microsoft decide to put every major function of the computer onto one simple menu. At the time, there were still large numbers of computer illiterate people, so Microsoft wanted to give them a straightforward place to “Start” their computer experience. Hence, the Start Menu.

Evolution: From Menu to Home Screen

Back in 1995, Microsoft must have known they were on to something, since they licensed the Rolling Stones song “Start Me Up” for the debut of Windows 95. They also used their influence in the PC industry to add two new keys to the keyboard, a contextual menu button (which is fairly useless) and a Windows key featuring the Windows flag logo. Over the years, the company added more and more functionality to the Start Menu, so that by Windows 7, it consisted of several columns of menus, as well as a search box. They also eliminated the word “Start” starting with Windows Vista, assuming that most people knew computers well enough to live without it. Then, in Windows 8, they eliminated the Start Menu altogether. Instead they have the Start Screen, a full screen interface that replaces the traditional Windows interface. Not only did they replace the Start Menu with a iPhone-like springboard, they even eliminated the Start Button from the taskbar, requiring users to use the Windows key instead.

The Future of the Start Menu/Button/Screen

Windows 8 has been out for a while now, but like Windows ME or Windows Vista, it doesn’t seem to be making a big dent. The “Metro/Modern UI” interface used for the Start Screen has been very polarizing, with a some people loving it some people hating it. But like it or not, virtually everyone hates the lack of a Start Button on the desktop. Like Kinko’s changing its name to FedEx Office, people just won’t accept the change. So while Microsoft shows no plans of abandoning its colorful tablet interface, they are ready to concede that the desktop needs a Start Button, or as TechCrunch puts it, “Our long national nightmare is over.” That line is obviously written in jest, but it shows just how strongly attached people are to this one element of the computer. The look of it may change over the years, but the Start Menu will stay around for a long time to come.

Anatomy of a Bad Joke

Comedy LogoHow does one acquire a sense of humor? A good sense of humor? I’d really like to know. Despite having worked as a standup comedian, I seem to tell some pretty bad jokes. Awful to other people at least. My quips get more groans then laughs, and both my closest friends and family tell me that I tell terrible jokes. And why may be bad at quipping, I’d like to think I’m pretty good at philosophizing. Here are couple ideas on why jokes fall flat.

Puns

Puns are the worst form of humor, but people use them anyway. Why are puns so reviled? Quite simply, it’s because they’re fun to think of. When you realize a word can ha e two meanings, something clicks in your brain, and you feel amused. But if someone else spoon-feeds it to you, you don’t get the satisfaction of that mental click. It’s the difference between tasting something delicious and having someone describe their meal in excruciating detail. If you make the connection yourself, it’s fun, but if someone breaks it down, it’s just another bad joke.

Highbrow Jokes

They say that if you have to explain it, it’s not funny. Say you go into a comedy club and tell a joke that requires some knowledge of elemental calculus. If you’re lucky, there might be a couple of math geeks in the audience who think its hilarious. Other people may think about it for a moment and snicker. But even in a college town, Half the people in the room won’t get it at all, ever. They’re not necessarily stupid; the just lack the context to follow along. This leads me to my next point.

Out of Context Jokes

You may be familiar with the psychological concept of free association, where you let your mind wander by saying the first thing you think of. (For example, apple, orange, blue, jeans, shirt, etc.) We all do it to some extent, and if your mind wanders too far off track, you can end up telling a joke that no one gets. To use the above example, say my friends are talking about apples, and my mind drifts off to oranges, the color orange, the color blue, blue jeans and finally tee-shirts. All of this happens in just a few moments of thought. Then I think of a joke involving apples and tee-shirts. There’s a nice mental click in my brain, and I’m amused. So I say what’s on my mind, but no one gets it because they aren’t thinking about tee-shirts. The context isn’t there for them, and they don’t get that nice mental click. The joke falls flat.

Mental Connections

Humor seems to come from connecting two dissimilar ideas. But to do this, the mental distance between these two ideas has to be just right. If the ideas are too similar (like many puns), there’s no humor in it. Likewise, if the ideas are two far apart, or too out of context, there’s no way to establish a mental connection. The goal of the comedian is to establish the proper context, so that the conflicting concepts are just far enough apart to be funny. It’s a difficult task, and even of you understand it in theory, it’s still pretty damn hard to pull off. And if you don’t believe me, ask my beleaguered friends and family. They’ve heard plenty of bad jokes, and unfortunately, there are plenty more where that came from.

Psychics and Self-Fulfilling Prophecies

The Fool Tarot CardI’ve gone to a psychic before. A couple of times, in fact. Skeptics accuse psychics of doing “cold readings”, inferring things from a client’s appearance and mannerisms. That’s what I like about psychics. I find it interesting, from a psychological perspective, to know what a stranger thinks of me. I’m more interesting in knowing about the present than the future. If a psychic, doing a cold reading, can tell me that I look unhappy or unhealthy in a specific way, then maybe there’s a real problem that needs addressing.

I’m much more skeptical about psychics’ ability to tell the future. (Though I don’t rule it out as 100% impossible.) But even if I did find a psychic who could tell the future, would I really want to know the truth? Imagine if the psychic told you that you would never be rich, or that you would die alone. These are real possibilities, but if I were truly psychic, I wouldn’t have the heart to tell my clients the cold, hard truth.

The biggest problem with knowing the future is that it can lead to self-fulfilling prophecy. For example, say I go to a psychic, and she tells me that I will meet a tall blonde at a Starbucks on a Tuesday afternoon. Whether or not the prophecy is true, I might get it into my head that this is the only girl on the planet for me. I might ignore the short brunette in the corner, or the tall blonde at the supermarket. Worst of all, I might go out of my way to meet a tall blonde at the Starbucks on a Tuesday, only to end up in a forced and dysfunctional relationship. The same goes for other aspects. If the psychic tells me that I’ll make money as a writer, I might give up on graphic arts. Or if she says I’ll lose weight in the next year, I may consider it a fait accompli and eat whatever I want. Thinking too much about one specific future can ruin the other myriad possibilities. So even if you believe in psychics, you would do well to not take them too seriously.

Driving Zigzag: The Steve Way

Zigzag Road SignI like to drive in a zigzag, turning down random streets till I get to my destination. My sister calls it “going the Steve Way”. I don’t know when I started the habit, but I’ve been doing it as long as I’ve been driving. Over the years I’ve met a couple of other people who drive zigzag, though people like me are definitely in the minority.

There are two reasons I like to drive zigzag. First, I like to explore. I get tired of driving the same way to work everyday, so if I’m not running super late, I like to mix things up a bit. I have a very good sense of direction, so I can just get in the car and let my internal compass guide me along the way.

Diagonal vs ZigzagMy second reason for driving zigzag has to do with the way I navigate in my head. I’m very spatially oriented, so when I think about my destination, I first visualize the route “as the crow flies”. Then I follow that direct line between two points. As I once told me sister, I was following the Pythagorean Theorem, driving on a diagonal through the city streets. My sister, who was still in high school at the time, was quick to point out that the Pythagorean Theorem only applied if there was a direct route from point A to point B. Zigzagging through the grid didn’t help me one iota. In fact, it slowed me down, since I had to decelerate for every turn.

Taking my sister’s words to heart, I stopped telling people that “the Steve Way” was more efficient. But I didn’t stop taking the Steve Way. I like driving zigzag and exploring new streets. Even if I don’t find anything interesting, it’s good to have the adventure.

Facebook vs. the Cable Company

Cable Guy Social Network PosterMark Zuckerberg seems to think that people like Facebook. Why wouldn’t he? The social networking site claims over a billion users. Everybody seems to have a Facebook account nowadays, but just because its popular doesn’t mean it’s well-liked. In fact, it’s almost universally despised, like the high school cheerleader who the other girls begrudgingly follow. Or to use a more technological analogy, Facebook is like the cable company. People like cable TV, but they hate the utility. They love the choice of channels, buy they dread having to call tech support and wait for the cable guy to show up. Its there same with social networking. People love social networking, but they can’t stand Facebook.

Mark Zuckerberg and the sycophants that surround him don’t seem to notice this disdain. They look at the numbers and think “people like us”. But in this case, then numbers lie. People don’t like Comcast; they like “Game of Thrones”. They put up with Comcast to watch their favorite shows. Likewise, I put up with Facebook (the company) because I enjoy Facebook (the communications tool).

So far there is no chosen successor to Facebook. Twitter is popular with techies and teens, and Google Plus is supposedly a hopping place for certain groups of people, but at the moment, there’s no one big threat to Facebook’s hegemony. I think that the real challenge will come with the networking of social networks. Right now, each social network is a little walked garden, but as time goes on, these services will grow more interdependent. When that happens, people will migrate to smaller services. I see a day when I could be on Google Plus and you could be on Twitter, but we could transparently stay in touch across the services. It’s just like email. I can use Gmail and email someone on Yahoo or Hotmail or even AOL. And just as there are still millions of people with AOL email accounts, there will be millions of people on Facebook. But I look forward to a day when I can communicate with ,y friends without it. I look forward to Facebook being just another utility.

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